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LIST OF FIGURES

01-01 VARIOUS APPROACHES TO "THE PSYCHOLOGY OF COMM."
01-02 DISTRIBUTION OF COMM. OVER GENERATIONS OF MEDIA
01-03 CONCEPTUAL COMPLEXITIES IN THE STUDY OF THE PERSON

02-01 NEED-REDUCTION THEORY AND ACTIVATION THEORY
02-02 CLASSICAL CONDITIONING
02-03 INSTRUMENTAL CONDITIONING
02-04 INFORMATION MEASURED IN BITS
02-05 INFORMATION AT SOURCE AND AT DESTINATION

03-01 BEHAVIORISM AND HUMANISM CONTRASTED

04-01 THE TOTE UNIT

05-01 THE STRUCTURE OF LANGUAGE
05-02 A SHORT QUIZ ON LOGIC
05-03 ANSWERS TO SHORT QUIZ ON LOGIC
05-04 JEAN PIAGET (C) (1896 - 1980)

06-01 CHARLES DARWIN (C) (1809 - 1882)

07-01 SIGMUND FREUD (C) (1856 - 1939)

08-01 SUBJECTIVE MAP OF OBJECTIVE WORLD
08-02 CONCEPTUAL VS PERCEPTUAL MAP
08-03 VARIOUS REVERSIBLE FIGURES (C)
08-04 OLD WOMAN/YOUNG WOMAN (C)
08-05 WHAT'S ON A MAN'S MIND (C)
08-06 THE VISUAL FIELD - J. J. GIBSON (C)
08-07 AD - THE L & M MOMENT (C)
08-08 AD ON OTHER SIDE OF PAGE (C)
08-09 THE TWO ADS SUPERIMPOSED (C)
08-10 GOGGLES AND GLOVES IN VIRTUAL REALITY (C)
08-11 J. J. GIBSON (C) (1904 - 1979)

09-01 MAX HEADROOM
09-02 ANTONOVA
09-03 KYOKO DATE
09-04 FINAL FANTASY (C)

10-01 MARSHALL McLUHAN
10-02 THE SILICLONE (C)